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While we’ve concentrated our primarily efforts (including webinars and video workshops) on cities, towns, counties and communities, the best, most successful tourism efforts are built on the shoulders of private-sector attractions, activities (such as guide services), retailers, markets, restaurants, resorts and other types of lodging. 

In this workshop 100% of the attention will be spent helping travel-industry businesses increase their sales, extend their seasons, and see a stronger return on their marketing investment. You’ll see: 

- Examples of the most effective printed marketing materials you can emulate 
- How best to spend your marketing dollars - specifically 
- How to design effective print and online ads 
- How to better leverage your social media efforts 
- Ways to extend your seasons 
- The top three strategies to pull people in the door 
- The power of having your business “secretly shopped” 

If you work in the travel industry, make this workshop a priority! Bring everyone you know that has visitor-based clientele, along with marketing agencies, and stakeholders. The tips and tricks in this workshop are invaluable ways to increase your business.


  • 8:30am Pacific
  • 9:30am Mountain
  • 10:30am Central
  • 11:30am Eastern
  • 12:30pm Atlantic
About Roger Brooks

For more than 30 years Roger has helped transform ordinary places into extraordinary destinations. He’s worked with a thousand communities and businesses around the world, guiding them in their branding, marketing and product development efforts.


Roger Brooks International -