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Over the years we’ve spent a considerable amount of time and effort helping make downtowns great – again. In this photographic-rich workshop, you’ll learn:

  • The seven reasons why downtowns are back and are absolutely critical to your long-term success as a sustainable community
  • What it takes to bring millennials (and even GenXers) back home (downtown plays a key role)
  • The future of downtowns (it’s a whole new game)
  • Why downtowns are a worthy investment (not an expense)
  • What it takes to bring downtowns back

This is a terrific primer to help encourage city and other government leaders to understand that downtowns are worth investing in. Its also a great way to foster public-private partnerships (it takes both) to create an outstanding downtown that will benefit local residents, businesses, and your visitors.


  • 8:30am Pacific
  • 9:30am Mountain
  • 10:30am Central
  • 11:30am Eastern
  • 12:30pm Atlantic
About Roger Brooks

For more than 30 years Roger has helped transform ordinary places into extraordinary destinations. He’s worked with a thousand communities and businesses around the world, guiding them in their branding, marketing and product development efforts.


Roger Brooks International -